Don't Tell Me That You Love Me
by John Colanzi

It's a natural human instinct to love praise.

Our egos thrive on it.

The problem is praise isn't always good.

Sometimes we need a realistic criticism of our work,
but friends and family give us praise instead.

They don't want to bruise our egos.

Well, I don't mean to be rude, but if you can't accept
honest criticism you'll never reach your full potential.

This happened to me recently on a product I was working
on. I sent a sample out for evaluation, but everyone
gave only positive feedback, when there was a need for
some honest criticism.

I launched the product and low and behold a percentage
of buyers started returning negative feedback.

I've been online long enough to know that one or two
negative comments may be insignificant, but when the
criticism reaches a certain point, it's time to re -
evaluate.

I looked over all the comments and determined what
changes needed to be made to eliminate the drawbacks.

After a total revamping and making all the changes
necessary, sales increased, feedback became more
positive and charge backs were eliminated.

This drove the point home, that although praise may
feel good in the short term, honest criticism is more
valuable.

Learn to accept honest feedback and you'll save your -
self time, energy and money.

Having your ego stroked may feel good, but reality rules
the day.

Wishing You Success,
John Colanzi
http://www.thesimplesystem.net

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